Do you want a better way to ensure a new product does well in the marketplace? Do you want product differentiation that the customer really cares about. Here’s a simple 5 step process.
Why Your Start-up’s Competitors May Not Be Who You Think?
The real competition for your start-up’s product may not be other products.
What Every Entrepreneur Should Know About Public Speaking
How to get started and get over your reluctance.
What I Learned from a CEO Who was a Huckster
CEO, a real huckster, and proud of it. His wisdom and lessons on funding, investors, and sales.
How to Write an Effective Case Study and How Current Trends Are Changing It
Customers are demanding changes in this proven marketing technique.
Why Few Start-Ups Build the Fundable Dream Team
A start-up team is more than founders and employees. How do you build a good one?
What to Expect from Internet Marketing Efforts
Is it really cheap? Is it effective? How long does it take?
The Freemium Business Model – What Can A Startup Expect?
FREE is the best word in marketing, but does it drive sales?
First partnerships or business deals are often a big learning experience. The most seasoned party often ends up with the lion share of the benefits. Learn how to structure your first business partnership to your liking.
Confused about registered trademarks, unregistered trademarks, service marks, word marks, and copyrights? Do you want to know what they are, how to get one, and why tthey are relevant to your small business or start-up?
A recent study showed the number one reason people become entrepreneurs is to do what they want to do – and this is the root cause of their first big mistake.
Every business tries to persuade people to become customers. Once a prospect is found, how should you engage them so more will become customers
The goal of small business growth strategies is to increase revenue or market share without increasing operating expenses much or at all. Businesses that aren’t growing, experts say, are dying. Here are ways to achieve business growth.
Continue September 18, 2013
After starting a business, the next questions for entrepreneurs are where will the business growth come from and what type of growth strategy to use. Here is a lesson from Silicon Valley start-ups
The question many entrepreneurs have is “How can we differentiate our offerings beyond just pricing?” Products are a combination of the tangible and intangible. In short, the sum total of the offered product can be differentiated even though the physical product or delivered service is identical.
Do you want to know what it’s like to start a business? Meet Derick Downs, the founder of BidsList in this entrepreneur interview as he shares his start-up lessons and story about getting started.
Have you ever wondered why companies incorporate in Delaware? Do you wonder whether this is right for your business?